Taco Bell India, the world’s leading Mexican-inspired restaurant brand is all set to present Indian gamers

Taco Bell India, the world’s leading Mexican-inspired restaurant brand is all set to present Indian gamers

TACO BELL AND XBOX COME TOGETHER FOR AN EPIC COLLABORATION, GIVE FANS THE CHANCE TO WIN AN XBOX SERIES X

National, February 1st, 2021: Taco Bell India, the world’s leading Mexican-inspired restaurant brand is all set to present Indian gamers a unique opportunity – the chance to win the newly launched Xbox Series X, Microsoft’s fastest, most powerful console to date.

#CravingMeetsGaming as 60 lucky fans will win the Xbox Series X. Starting 1st February until 28th February, customers simply have to download and register on the Taco Bell app, place an order through delivery (via the app or through food-delivery aggregators), takeaway, or dine-in, and become eligible for the weekly lucky draw, where Taco Bell will give out 15 Xbox Series X consoles plus a 6-month Xbox Game Pass Ultimate membership to winners each week.

Talking about this collaboration, Gaurav Burman, Director, Burman Hospitality Private Limited, Taco Bell’s Master Franchise Partner in India said,We are delighted to start the new year with a unique offer for our customers. Gaming has become hugely popular in India and we are excited to have 60 Xbox Series X consoles to give away to our loyal fans. We look forward to welcoming our customers to our stores or encourage them to order from our newly lau nched app to enjoy our signature menu items and also increase their chances of winning!”

Customers can increase their odds to win through repeat trans actions on subsequent days. All fans need to do is order their Taco Bell favourites for INR 59/- or above through the Taco Bell app (or via food-delivery aggregators), to qualify for the lucky draw. The detailed T/C’s will be available from February 1st on the brand’s app and web site.

The recently launched Taco Bell app allows users to scroll through the menu, new launches, personalized features, and the nearest restaurant, on the go. The user-friendly app promises to take the customer to the checkout page in less than 5 clicks. Predictive entry suggestions, using artificial intelligence, will help users to enter the dish name which will reduce the hassle in searching for items from the menu. This will also enable fans to access their Taco Bell favourites with ease and order in, to qualify for the contest.  

The Taco Bell app will also usher in Taco Bell India’s loyalty program whereby customers will accumulate Bells in order to use against future purchases and gifts.

Contest Terms & Conditions

Customers to order a food item worth at least INR 59/- in order to qualify for the lucky draw contest. Registration on the Taco Bell app is mandatory for entering the contest (order can be placed via app or via food-delivery aggregators). One transaction per day per unique customer that enables participation only once. For re-participation cust om er can come transact again in the subsequent days to improve probability of winning (to be validated with the agency). Winner will not be eligible to participate again in the contest.

About Taco Bell Corp.

Taco Bell Corp., a subsidiary of Yum! Brands, Inc., is a world-famous Mexican-inspired restaurant chain serving customizable tacos, burritos and other specialties with bold flavors, quality ingredients, breakthrough value, a nd best-in-class customer service to over 42 million customers weekly across the globe. Taco Bell operates over 7000 restaurants in more than 30 markets including the United States, with the expansion still continuing in in ternational markets. 

About Burman Hospitality Private Limited:

Burman Hospitality Private Limited is incorporated by members of the Burman Family, the promoters of Dabur India Ltd. Burman Hospitality has brought together a team of industry specialists and is looking to rapidly grow its operations over the next few years. The Company was founded on the same principles that Burman Family believes in for all their businesses, which is to give the Indian consumer, the best, most innovative and value or ientated products possible.

Leveraging decades of experience in running successful businesses, Burman Hospitality has embarked on a jou rney to change the restaurant industry in India by introducing innovation and new service experiences. Burman Hospitality entered into a strategic partnership with Taco Bell with a vision to establish the world’s largest Me xican Inspired food chain in India. In 2019, Burman Hospitality became the master franchisee for Taco Bell India. Burman Hospitality aims to have a pan India presence with more than 600 outlets by 2029.