Snapchat introduces the latest ‘Learn Tamil’ lens to celebrate Madras Day
August 18, 2021: On the occasion of Madras day, Snapchat introduces ‘Learn Tamil’ lens that allows people from across the country to get acquainted with the language in a fun and interactive way through Augmented Reality on Snapchat.
The Lens uses Augmented Reality and machine learning to recognize over 1000 objects and translate their name to Tamil in real-time. Snapchatters just have to point their cameras at an object to scan it, and the Lens automatically displays the English and Tamil names, along with a phonetic transcription of the word to help with pronunciation.
Created by Atit Kharel of the Snap Lens Network, “It was fun to create a lens that helps beginners learn Tamil in a fun and easy way. AR has revolutionized our lives in various aspects and I am glad to be collaborating with Snapchat to create a lens that teaches you the basics of a language.”
The Lens is available on Snapchat by searching ‘Learn Tamil’, scanning the Snapcode below, or clicking this link on your phone.
How to use the ‘Learn Tamil’ Lens
Through the Snapchat camera:
- Open Snapchat and point your camera at the above Snapcode
- Press and hold on the Snapcode to scan and unlock it
Through Search:
- Open Snapchat and tap the Search bar.
- Type in ‘Learn Tamil’ and click on the Lens by Atit Kharel to unlock it
