Lakmé Academy Powered by Aptech Announces Ananya Panday as Brand Ambassador
Lakmé Academy powered by Aptech, the leading hair & beauty training institute in India, ropes in Ananya Pa nday as their Brand Ambassador. The brand has chosen Ananya due to her long-standing relationship with La kme Academy and Lakme Salon. Appealing to a young, Gen Z audience with her quirky, cute and charming demeanour, Ananya is a recognised youth icon in India.
The INR 25,000 crore professional beauty and wellness industry in India, which includes salons, spas, parlours, men grooming outlets & skin clinics,amongst others, has grown at a CAGR of 12% over the last decade. The ind ustry is extremely fragmented, but it is believed to have over one million outlets employing almost 15 million people,of which nearly 65% are women. For a young country like India, with nearly 700 million individuals below 25 years of age, the beauty and wellness industry has the potential to generate livelihoods in small towns wit ho ut promoting mass-scale migration to large metros.*According to the latest report offering in Research & Ma rk ets India’s Beauty and Personal Care Market is estimated to be USD 24.53 Bn in 2022 and is expected to reach USD 33.33 Bn by 2027, growing at a CAGR of 6.32%.
Focusing on professional training and providing opportunities in the space,Lak mé Academy powered by Aptech, with over 130 centres in 100 cities+ across In dia,is considered a pioneer and has added tremendous value in not onlyupskillin g thousands of students with their industry-relevantcurriculum,but also giving them hands-on expe rience of becoming professional artists beautifying their fu ture and that of the industry as well.
Actor Ananya Panday said on the association, “I am thrilled to announce my assoc iation with Lakmé Academy powe red by Aptech, because it gives me an opportunity to join them in their initiative of beautifying the future of millions of young Indians with world-class education and career opportunities. Beauty and wellness is such an important part of our lives now, especially after the past two years, and these Lakme Academy trained professionals are truly helping us be the best versions of ourselves. I encourage everyone with a dream to succeed in the beauty industry to head straight to Lak me Academy and start building their careers.”
PushkarajShenai, CEO & Executive Director, Lakmé Lever, said, “With her infectious energy and on-trend personal style, Ananya Panday is the perfect fit for Lakmé Academy powered by Aptech. We want to encourage more young pe o ple from all corners of the country to build their dream careers with us and we are confident that Ananya will help us deliver that message. We look forward to a long and fruitful association with her.”
PoojaMukundan, Brand Head, Lakmé Academy powered by Aptech, said, “We are delighted to bring Ananya Pan d ay on board as the Brand Ambassador for Lakmé Academy powered by Aptech. Ananya has been a brilliant student all through her academic life and decided to follow her dreams of making it big in Bollywood. Similarly, Lakmé Academy po wered by Aptech believes in upskilling and beautifying the futures of millions of aspirants with rewarding careers in the beauty, hair and skin segment. The students who have trained with us have been placed with the best brands in the in dustry or have gone on to become entrepreneurs, and we hope to keep introducing and giving opportunities to new talent.”
Watch this video by AnanyaPanday, where she announces her association with LAPA: https://www.youtube.com/watch?v=UbDsCZzjJWg
About Lakmé Lever
Lakmé Lever Pvt. Ltd (Lakmé Lever) is a 100% subsidiary of HUL. It operates India’s first and leading chain of Lak mé Salons that offer expert services in Hairstyling, Skin and Beauty care. With nearly 40 years of experience and a footprint of over 450+ Lakmé Salons across 160 cities, Lakmé Salon has a deep understanding of the be auty in dustry. Lakmé Salon is dedicated to the contemporary Ind ian woman’s exploration of the fine art of beauty. Kn own for its magical concoction of stunning make-up, fabulous hair and excellent skin services, Lakmé Salon br ings the ba ckstage expertise and experience of Lakmé Fashion Week to modern Indian women through a team of over 50 00+ highly trained professional stylists. With professionally trained hair and makeup experts with co untless sh ows under their belt and outstanding skin services, Lakmé Salons offer customers a distinct portfolio of services and backstage rituals presented in a unique Runway Secrets menu. Continuous innovation in the po rtfolio is at the centre of Lakmé Salons’ growth philosophy. More than 150 entrepreneurs have partnered with Lakmé Lever as franchisees to own Lakmé Salons across the country. Backed by a comprehensive franchisee su pport model, expansion is one of the key focus areas for the company where a master franchisee and multi-store franchisee are provided special support and benefits. In 2015, Lakmé Lever formalised a strategic alliance with Aptech – a global leader in vocational training to set up beauty academies to train aspiring stylists across India and equip them to start their careers in the beauty industry. Lakmé Academy, powered by Aptech, is present in 115 locati ons across the country and offers foundation and advanced level courses in skin, hair and make-up.
Lakmé Academy powered by Aptech won:
- Best Professional Beauty Training institute of the Year’ at ASSOCHAM’s 3rd Beauty, Wellness and Personal care Awards, 2020.
- It won the Global Education Awards 2019 for ‘The Best Beauty & Wellness Training Institute of the Year’.
- Aptech Ltd was also awarded the “Skill Learning Award – Beauty Training” by Franchise India in 2018.
For further information please visit–https://www.Lakmé-academy.com/
