KAMAL HAASAN’S ‘VIKRAM’ WITNESSES THE BIGGEST OPENING WEEKEND EVER ON DISNEY+ HOTSTAR
Vikram saw its grand OTT release on Disney+ Hotstar in five languages Tamil, Telugu, Malayalam, Kannada and Hindi, on July 8th, 2022
Chennai, July 12, 2022: One of the biggest blockbuster hits at the Indian box office, Kamal Hasan’s Vikram smas hed records with its premiere on Disney+ Hotstar, registering the highest opening weekend across all languages (Tamil, Hindi, Telugu, Kannada & Malayalam) on the platform. The film is expected to continue its blockbuster ru n on the platform as fans are celebrating this arrival with excitement and fervor. Kamal Haasan starrer Vikra m, written and directed by Lokesh Kanagaraj, had its theatrical release in Tamil, Telugu, and Hindi whereas Disney+ Hotstar premiered the movie with additional language options including Malayalam and Kannada, generating tremendous response from the regional audiences.
Apart from Kamal Haasan’s macho looks, brilliant storytelling and mind-blowing fight sequences, fans were enthralled to see versatile actors like Vijay Sethupathi, Fahadh Faasil and Suriya sharing the screen with the legend.
“The love and affection showered by fans across the country for Vikram is heart-warming. Vikram was created with the sheer visio n of entertaining audiences across the country and Disney+ Hots tar has helped reach it furt her right into the homes and hands of the viewers. It is a moment of celebration that it is continuing to break re cords, now registering the biggest opening weekend for Disney+ Hotstar nationally. My congratulations to the entire Team Vikram” says actor and producer, Kamal Haasan.
Gaurav Banerjee, Head – Content, Disney+ Hotstar & HSM Entert ainment Network, Disney Star, said, “We are overwhelmed by the phenomenal response to Vikram on Disney+ Hotstar, after its roa ring success at the box office across the globe. Viewers have app lauded the film’s cult classic essence which has made them tune in to watch the movie in record numbers, making it the biggest launch on the platform nationally. This is a testi mo ny to the true power a star like Kamal Haasan holds over the audience’s heart. We are happy to carry forward Vik ram’s chronicles digitally to an even larger audience.”
About Disney+ Hotstar:
Disney+ Hotstar (erstwhile Hotstar) is India’s leading streaming platform that has changed the way Indians wat ch their entertainment – from their favorite TV shows and movies to sporting extravaganzas. With the widest range of content in India, Disney+ Hotstar offers more than 100,000 hours of TV Shows and Movies in 8 languag es and coverage of every major global sporting event.
