Haier India announces exciting offers on products across categories this festive season
Haier India announces exciting offers on products across categories this festive season
- Haier is offering flat 10 per cent cashback and extended warranty on select models along with zero per cent finance options
- Assured gifts for customers on the purchase of Haier’s cutting-edge products across categories
New Delhi, 23 October, 2020: Haier, the global leader in Home Appliances & Consumer Electronics and World’s Number 1 brand in Major Appliances for 11 Consecutive Years*, has announced an array of exciting cashback offers and affordable No Cost EMI schemes on its diverse range of products to add fervor to the ongoing festive season. As part of the schemes, this Diwali, consumers will have access to unique offers and assured benefits on the purchase of Haier products.
During the festive season, consumers will experience a shopping fiesta on the retail stores across India. To give consumers a chance to make the most of the festivities, Haier is offering zero-down payment* scheme along with No-Cost EMI offers with up to 10 percent cashback on leading credit and debit cards of banks such as HDFC, ICICI, Axis Bank, Yes Bank, Standard Chartered, Bank of Baroda, RBL and Federal bank.
In line with its motto of ‘Inspired Living’, the brand is motivating consumers to add style and finesse to their lifestyles by providing offers on select models across categories such as Air Conditioners, Washing Machines, Refrigerators, Televisions, Deep Freezers and Microwave Ovens.
The brand is offering assured gifts such as Automatic Hand Sanitizer worth INR 6,999 on the purchase of Side by Side Refrigerator. In addition to this, customers will be able to attractive gifts such as, cutlery pack worth INR 2,999 with Top and Bottom Mounted Refrigerator and Smart Voice Activated Speaker- Google Nest Mini worth INR 4,499 with Haier’s Smart LED.
Furthermore, to add to the consumers’ ecstatic experience this season, the company is also offering extended warranties across its range of cutting-edge appliances. Haier is offering 3-year warranty on 32 inches and above LEDs. Adding to the festive zeal, consumers will be able to enjoy free installation on all five star Split Inverter Models this festive season. With an affordable EMI of INR 2020 with Bajaj Finserv, customers can upgrade their homes and purchase new-age appliances, without any hassle, this festive season.
Commenting on the offers, Mr. Eric Braganza, President, Haier Appliances India said, “This year has been challenging in many ways for our customers. The pandemic has confined us to our homes, leading to a paradigm shift in the consumer behavior and the home appliances industry at large. At Haier, we are always on the lookout for ways to address the evolving needs of our consumers through new age innovative products. This festive season we aim to give our customers a smarter life with our new and innovative smart home products that would not only inspire their lifestyles but are also suitable for a stylish home makeover. With the exciting offers on our range of products, we want to add to our customer’s festive zeal. At Haier, with consumer behavior shifting towards positive, we are hopeful of a good festive season and expect to achieve good growth over the last year.”
In the beginning of the year Haier ushered in next-generation living by unveiling revolutionary smart home appliances across categories. The brand has been embedding latest technologies in its products across categories to upgrade the lifestyles of its customers.From Wi-Fi enabled dual drum super silent washing machine and air conditioners knitted with voice assistance to Google Certified bezel-less Smart LED TVs and interactive connected Refrigerators, Haier’s exclusive range of smart home appliances is packed with unique features enabled by AI and IoT, making it the most sought after brand in the Indian home appliance sector.The offers will be applicable on the purchase of select products from Haier’s exclusive stores, select multi-brand retail stores, and leading electronics stores across India till 30th November, 2020.
ABOUT HAIER INDIA
Headquartered in New Delhi, Haier India has pan India operations and a vast distribution network across the country along with a manufacturing facility in Pune, Maharashtra. Product offerings of Haier India range from refrigerators, air conditioners, washing machines, TVs, water heaters, freezers to microwave ovens, with a special focus on local needs. For example, washing machines that work at nearly Zero Water Pressure help solve the biggest challenge that Indian consumers face in their daily lives, while Haier Bottom Mounted Refrigerators have been appreciated by Indian consumers due to the unique design that places the refrigerator section on the top and the freezer section at the bottom, thus reducing the regular bending of a user by almost 90%.
ABOUT HAIER GROUP
Haier Group today is the world’s leading brand of major household appliances which is now transforming from a traditional manufacturer to an open entrepreneurship platform. In the era of the Internet and post e-commerce, Haier will extend its ecosystem to social networks and community economies while enhancing the user value of Haier products and services and instilling integrity as a core competency throughout the Group. Haier aims to become a global leader in the era of the Internet of Things.
In 2018, Haier Group generated a global turnover of RMB 266.1 billion, a year-on-year increase of 10%; its global profits and taxes exceeded RMB 33.1 billion, a year-on-year increase of 10%; and its ecosystem revenue reached RMB 15.1 billion, a year-on-year increase of 75%. Currently, the Group’s brands include Haier, Casarte, GE Appliances, AQUA, Fisher & Paykel, Leader, RRS, DCS, and Monogram. Each brand has its own unique market positioning and provides outstanding user experiences for end users. Haier is now further deploying and demonstrating the effectiveness of the Rendanheyi management model and will internationalize Rendanheyi through its unique cultural integration system.
*According to the Euromonitor ranking 2020
