Equitas SFB unveils Equitas Thousand Lights Metro Station in Chennai
- Co-branding of Equitas Thousand Lights Metro unfurled in presence of Padma Shri Aruna Sairam, Kalaimamani Anil Srinivas and Kalaimamani Nithyasree Mahadevan
- Chennai metro network and Equitas Small Finance Bank’s solutions are both fast and smart for users
Chennai, 9 January 2023: Starting 2023 on a bright note, Equitas Small Finance Bank Limited, one of the leading SFBs of the country, announces the co-branded Equitas Thousand Lights Metro Station in Chennai. As the first b ank from Tamil Nadu post-independent, Equitas is strongly connected to its roots in Chennai.Branding at the Th ousand Lights metro station indicates Equitas Small Finance Bank’s initiative to progress with the fast-movin g culture of the city. The station will now be called as Equitas Thousand Lights metro station. Being located in the heart of the city portrays that Equitas is also the heart of Chennai and has a legacy just like Thousand Lights.
Exhilarated on the launch of co-branding, Murali Vaidyanathan, Senior President and Country Head, Equitas Sm all Finance Bank, said- “It gives us immense pleasure that Equitas is moving hand-in-hand with the city’s fastest and sm artest commute. Just like Chennai’s agile metro connections, Equitas offers everyone a smart and fast banking exper ien ce. As we cut across communities we realize, banking is non-dispensable as commuting. We take pride in associating with Chennai Metro Rail Limited (CMRL) in this new tech journey. Equitas do provide tech-enabled and relationship solu tions at the most attractive price points for savers. Let us save more and travel more to keep exploring. We are happy to be ass ociated with Thousand Lights and spread more light among the citizens through our new-age banking solutions. We than k our dear stakeholders to support us and our ethos of beyond banking and growing together with society.”
The Senior President and Country Head of Equitas Small Finance Bank, unveiled the branding in the gracious pr esence of special guests – Padma Shri Aruna Sairam, Kalaimamani Anil Srinivas and Kalaimamani Nithyasree Ma hadevan. Equitas Thousand Lights metro station was lit up like never before and will continue to do so – across 4 passages, pillars in the concourse, platform, platform doors as well as panels.
For further information or any questions, please contact equitaspr@adfactorspr.com;
About Equitas Small Finance Bank Limited [ESFB]
Equitas Small Finance Bank is one of the largest small finance banks in India. As a new-age bank, we offer a bouq uet of products and services tailored to meet the needs of our customers – individuals with limited access to fo rmal financing channels, as well as affluent and mass-affluent, Small & Medium Enterprises (SMEs) and corporat es. Our firmly-entrenched strategy focuses on providing credit to the unbanked and underbanked micro and sm all entrepreneurs, developing products to address the growing aspirations at the ‘bottom of the pyramid’, fueled by granular deposits and ‘value for money’,
