Colors Tamil snaps up 5 awards at Maddys Advertising Awards 2021
The channel’s exciting content appreciated with 1 gold, 2 silver and 2 bronze
Chennai, September 13, 2021: Colors Tamil, the fastest-growing GEC of Tamil Nadu, has bagged as many as five prestigious awards across various categories at the Maddys Advertising Awards 2021.
Maddys, an annual flagship event of The Advertising Club of Madras, recognizes and celebrates innovative exc el lence by diverse agencies and media houses. Colors Tamil, cherished for its refreshing content, was handpicked by the jury in five out of 60 different categories. This included one gold for the channel’s Hoarding Innovation, two silver for its Best use of outdoor and ingenious TV Show Promo, and two bronze awards for Best use of Print and TV Single Promo.
Commenting on their success, Mr Anup Chandrasekharan, Business Head – COLORS Tamil, said, “We are extre mely proud and elated to receive five prestigious awards at the Maddys Advertising Awards 2021. Colors Tamil has al ways stood behind its zealous team, who unceasingly work to create impactful shows. I take this opportunity to thank our Tamil viewers across the globe who have always loved and encouraged us to produce innovative content.”
The channel has now curated an exciting line-up of shows in both fiction and non-fiction programs, like Enga Veetu Meenakshi and Dance vs Dance Season-2. It has already created excitement and eagerness among its audiences and is set to blow their mind with its captivating portrayal.
Listed below are the awards conferred to Colors Tamil in the Maddys Advertising Awards 2021:
- Gold- Hoarding innovation
- Silver- Best use of outdoor
- Silver- TV Show Promo
- Bronze- Best use of Print
- Bronze- TV Single Promo
About Colors Tamil:
Launched in February 2018, COLORS Tamil’s the youngest general entertainment channel from the stable of Viacom18 that thrives to entertain the Tamil speaking viewers around the globe through distinctive and po wer ful stories that inspire and celebrate women and their families. Positioned as Idhu Namma OruColoru (the colors of our motherland), COLORS Tamil focuses on storytelling that matches the rich heritage of the Tamil Nadu cul ture with qualitative and innovative programming. Some of our flagship shows are Velunachi, Arya’s Enga Veetu Mapillai, Dance Vs Dance, COLORS Comedy Nights, Singing Stars, Oviya,Vandhal Sridevi, Perazhagi, Thiruman am, Thari, Malar, Kalla Petti, Kodeeswari,Uyire, Amman, Idhayathai Thirudathey, MangalyaSandhosham& Col ors Kitchen amongst others.
About Viacom18:
Viacom18 Media Pvt. Ltd. is one of India’s fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of Networ k18, which owns 51%, and ViacomCBS, with a 49% stake,Viacom18 defines entertainment in India by touching the lives of people through its properties onair, online, on ground, in shop and through cinema.
