Capillary Technologies celebrates 13 years of success with an anthem dedicated to its employees
- Collaborates with Benny Dayal for a first-of-its-kind initiative
- The song has garnered 1 million+ views on Youtube since launch
Bengaluru, November 1st, 2021: Capillary Technologies, Asia’s leading global customer loyalty and customer engagement solutions provider, today dropped a single across music platforms to celebrate it’s 13 years of success. In an industry first, a tech company celebrates its growth, people, and future through a song and urges everyone to join in the celebrations. Capillary has partnered with famous music artist and singer Benny Dayal to work with them on the vision to create this single, celebrating the joy of work. Royal Loyal marks the celebration of the company’s overwhelming success in its 13 years of operation. This celebration anthem is peppy and motivating, inspired by events around people, passion, success, and the Joy of work over the last eighteen months.
Fast-paced, funky and upbeat, ‘Royal Loyal’ is an anthem for young men and women celebrating work, leading the way, and achieving their goals. Written, composed and performed by Benny Dayal and music produced by Carl Fernandes and Alok Merwin (Carlok) – ‘Royal Loyal’ arrives alongside an iconic video produced by BTOS pro duction. The track is being distributed via OK Listen, one of India’s leading music companies. This single called “Royal Loyal” now live on all platforms and available freely for people to enjoy.
“It was an exciting exercise when a tech company wanted to demonstrate the ‘Joy of Work’ through music. So, we created ‘Royal Loyal’ to celebrate, motivate and inspire everyone at Capillary Technologies. It is one of those songs that is for everyone working, achieving, or trying hard at something. And we love it, hope you love it too”, says Benny Dayal, the singer, performer, and songwriter.
“We decided to create a celebration that would inspire and ack no wledge efforts of the teams, collaborations with associates and cli ents, what better way than celebrating it through music that will motivate, help us share this ‘Joy of Work’ across the world with everyone. We hope it brings joy, happiness and lifts peoples spir it.” said Aneesh Reddy, Co-Founder & CEO of Capillary Technologies.
The song launched on YouTube has garnered over 1 Million views in the last few days, making it one of the latest music sensations to create a stir by a corporate. The BTS video is available on YouTube, and the song is available across all music platforms.
Video link:
https://www.youtube.com/watch?v=haFKTFx2wyU
About Capillary Technologies
About Capillary Technologies
Capillary Technologies has presence across the US, India, SEA, Middle East and China. Founded in 2008, the platform has unlocked customer retention potential for 400+ enterprises including top brands like Aditya Birla Fashion, Arvind Group, Asics, PUMA, KFC, Pizza Hut, VF Corporation, HP, Jotun, Corteva, Landmark Group and many more from sectors like apparel & fashion, lifestyle, luxury, food and beverage, hypermarkets, hospitality, fuel retail, FMCG and consumer durables. With a massive reach of 100+ loyalty programs, 120K+ stores and 500M+ consumers, the company is backed by Warburg Pincus, Sequoia Capital, Avataar Capital, and Filter Capital. Capillary has also been featured by acclaimed firms such as Forrester, Gartner and Harvard Business Review in various reports. For more information visit www.capillarytech.com
For more information visit www.capillarytech.com
You can also listen to the song here:
- https://spoti.fi/3ltMVQD
- https://apple.co/3mDUQdj
- https://amzn.to/30eAqjH
- https://bit.ly/3ax4itf
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