Mother’s Recipe launches ‘Rozaana Pickles’ made with authentic tastes & recipes for South India
Chennai, January 16, 2024: South India, known for its diverse and flavorful cuisine offers a rich culinary culture with aromatic spices and pickles made with regional delights. Indian Mothers with generations of wisdom make pickles infusing them with spices and love.
Recognizing the deep-rooted love for pickles in every South Indian households, Mother’s Recipe – a renowned brand known for its delicious and traditional flavors has introduced ‘Rozaana Pickles’ aiming to satisfy customers in South India, with pickles of high quality, that are affordable & always available.
Key Features
• Available at affordable prices
• Hygienic and trusted
• Easy and convenient Packaging
• Available across all major retail stores in 300g pet jar at Rs.50, 500g at Rs. 75 and 1 kg at Rs.122
• No added Class II Preservatives
Pickle, an essential accompaniment in every South Indian household, holds a special place not just on plates but also in the hearts of the people. It is an essential flavor enhancer while being an expression of love. Celebrating this, Mother’s Recipe has curated the diverse palates of pickles with unique recipes that will resonate with every South Indian. The range of pickles by Rozaana promises to be the perfect companion to the state’s rich culinary heritage, adding that extra zing to every meal.
The Rozaana Pickle range is available in three convenient pack sizes, catering to the varied needs of households across South India. The sizes include 300g PET Jar at Rs.50, 500g at Rs. 75 and 1kg at Rs. 122, making it accessible and affordable for every pickle enthusiast. Variants launched under the Rozaana Pickle range include the popular Cut Mango, Mixed Pickle, Green Chilli Pickle, Thokku and Lime Pickle, all available in the 300g pack size. The product will be available across all leading stores and Mom & Pop stores across South India.
About Mother’s Recipe
Desai Foods Private limited owns the brands Mother’s Recipe, ELMAC, Spread On Dabee. The company with a robust distribution network across the country caters to diverse formats ranging from mom & pop stores, modern trade outlets, multi-functional outlets, e-commerce, Defence and to Hotel Restaurants; Cafes (HORECA) / Food Service outlets. The company is one of the largest providers of traditional; authentic Indian taste exported to more than 50 countries in the world. The current product portfolio in India consists of Pickles, Condiments Pastes, Blended Spices, Ethnic Chutneys, Papad, Ready to Cook Spice Mixes and Instant Mixes. The company has 3 state of the art manufacturing facilities – in Pune, Kolkata, in Bharoda and is certified under ISO 9001-2008 and ISO 22000-2005.
Mother’s Recipe has won various awards like the Consumer Voice Award, the Super brand Award, Product of the Year award along with ‘Two Star Export House’ status by the Ministry of Commerce and Industry, Government of India.
All the products are available to buy online on www.mothersrecipe.com.
