The bicycles and school-kits were distributed to the students under the RBL Bank’s flagship CSR initiative `UMEED-1000

The bicycles and school-kits were distributed to the students under the RBL Bank’s flagship CSR initiative `UME ED-1000

RBLBank, one of the leading new-generation private banks has distributed 100 bicycles to underprivileged girl c hildren studying from Class VI to Class IX at Greater Chennai Corporation Girls Higher Secondary School, Pera mbur in Chennai on Tuesday.

The bicycles and school-kits were distributed to the students under the RBL Bank’s flagship CSR initiative `UME ED-1000’ by R V Ramya Bharathi, DIG/Joint Commissioner of Police, North Zone, Greater Chennai Police in the presence of Sathyanarayanan Ganesh, Executive Vice President, Head – South & Goa, RBL Bank, V Shanthi, Education Officer, GCC and other officials.

Class VI to Class IX students at Greater Chennai Corporation Girls Higher Secondary School, Perambur in Che n nai get bicycles and school-kits Criteria for selecting the student beneficiaries include their regularity in atten di ng classes, economic back ground of their families etc The Bank under its flagship CSR initiative ‘UMEED-1000’ is donating 1,000 bicycles to underprivileged girl students across India: Sathyanarayanan Ganesh, Executive Vic e President, Head – South & Goa, RBL Bank

True to our mission of ‘Community as the Cause’, we stand fully com mitted to help the marginalized communitie s with our unique CSR outreach programmes: R Subramaniakumar, Managing Director and CEO Distributing bic ycles, Ramya Bharathi exhorted the students to concentrate only on their studies during their school life and set a goal to reach greater heights from now on, as it will help them ful fi ll their dreams to be an independent and sel f reliant future woman.

Welcoming the gathering Sathyanarayanan Ganesh, Executive Vice President, Head – South & Goa, RBL Bank ex plained on how the UMEED-1000 CSR initiative was conceptualized and expanded across India after a small begi nning of Cycling 1000 kms by the bank employees every year as fund raising initiative. The bank had adopted a school in Hyderabad through fund raising programme and later expanded to all over India.

The bank so far distributed bicycles and school-kits to seven cities across India including Chennai and the next destination is Kolhapur in Maharashtra, he added.

Speaking to navjeevanexpress.com, Sathyanarayanan said that apart from this initiative, the bank plans to cond uct financial literacy programmes for school children soon.

He said one of the major reasons for children dropping out of school is distance from their homes. This initiative will provide the much-needed means of transport to increase access to education. The bicycles will help the girl children go to school in a way that is both energy-efficient and environmentally sustainable, he added.

Criteria for selecting the student beneficiaries include their regularity in attending classes, economic back gro und of their families etc.

Commenting on the initiative, R Subramaniakumar, Managing Director and CEO, RBL Bank, said, “True to our mi ssion of ‘Community as the Cause’, we stand fully committed to help the marginalized communities with our uni que CSR outreach programmes. The world over, education is the key to unlocking a brighter future for girls. By fa cilitating access to education, we can break down barriers that prevent young girls from achieving their dre am s.” Nagalaxmi, Assistant Education Officer, GCC also spoke. School headmistress S SelvaKumari proposed the vo te of thanks.