Mahindra Happinest® at Mahindra World City, Chennai garners over 125 bookings within only 11 days of launch
First of its kind value homes project in Chennai, located within a modern, planned integrated city amidst natural surroundings
Redefines the value housing segment in Chennai
Chennai, August 25th, 2021: Mahindra Lifespace Developers Ltd. (‘MLDL’), the real estate and infrastructure development arm of Mahindra Group, today announced the successful launch of its latest value housing project ‘Mahindra Happinest’* at Mahindra World City, Chennai (MWC Chennai). The project includes multiple features and amenities that are first of their kind in the category and the micro-market – it is pre-certified IGBC ‘Platin um’ and includes a vehicle-free, 20000 sq. ft. central podium; towers spaced 80 meters apart; and an outdoor ca listhenics gym.
Mahindra Happinest spans 3.71 acres and comprises 348 1 BHK and 1.5 BHK apartments in Phase 1, ranging in carpet area from 34.12 sq. m. (367 sq. ft.) to 37.6 sq. m. (405 sq. ft.), and priced Rs. 20.45 lakhs** onwards. Mor eover, all homebuyers in Mahindra Happinest stand to benefit from a Multiplier Rebate Plan (‘MRP’) that offers additional price benefits on early bookings. The project will be developed in two phases and handovers for the first phase are planned for early 2025. 
Commenting on the success of the launch, Vimalendra Singh, Chief Sales & Service Officer, Mahindra Lifespaces Developers Ltd., said, “The resounding success of Mahindra Happinest validates the latent demand for well-co nnected, future-ready homes that can transform quality of life through access to a thriving community; and be st-in-category features and amenities that promote user health, well-being, and prosperity. At Mahindra Lif espaces, we believe there is significant scope to reshape the value proposition in residential real estate in India, and we are focused on building modern homes and communities that deliver superior life outcomes for users.”
“Mahindra World City in Chennai is today globally acknowledged as an urban destination that is well ahead of its time, with superior rental yield and capital appreciation***. With the launch of Mahin dra Happinest, our cus tomers can now invest in a better future for themselves and their families in a planned, cosmopolitan township with ready social infrastructure, and a vibrant business zone com prising 65+ transnational and Indian com pa nies,” he added.
Mahindra Happinest has been designed with a focus on open sp aces, resident privacy, and natural ventilation and lighting. The project comprises two L-shaped towers and includes a balcony and French windows in each apartment to ma ximise the expansive views. Interior spaces within the ‘Plug & Play’ apartments at Mahindra Happinest have been designed for flexibility of use, keeping in mind new age lifestyle trends, and can be con verted into work-from-home zones or study spaces as required. Residents will have convenient access to the on-site Paranur railway station (0.5 km); the CBSE-affiliated Mahindra World School (2.7 km); a hospital (2.1 km); a commercial center with retail stores (2.3 km); MWC Club (2.1 km); hotels and restaurants; a childcare centre; banks and ATMs; and an upcoming multiplex, all located within MWC Chennai.
Amenities at Mahindra Happinest have been carefully curated for physical fitness and mental agility, and include a multipurpose hall, rock climbing wall, indoor gymnasium, community sky deck, yoga deck, clubhouse with indoor games, party lawn, senior citizen cor ner and pergola sit-out area, among others. A podium-level kids’ play area includes multiple activities to improve balancing and motor skills and enhance spatial awareness capabilities in young users. The project is ergonomically designed to be comfortable for senior citizens and the differently abled.
Residents of Mahindra Happinest can avail additional benefits of reduced maintenance costs through smart des ign and sustainability features such as solar PV panels and LED lights that will save upto 50% in electricity costs in common areas; water-efficient fixtures that save upto 30% water; rooftop rainwater harvesting that will meet the requirement for 30,000 litres of water annually; and recycled water for landscaping and flushing. Moreover, heat-reflective, rooftop SRI paints; eco-friendly fly-ash brick construction; and the use of U-valued glass for win dows will ensure that buildings in the project remain cool. Additionally, low VOC paints will ensure optimum in door air quality. With the future of transportation likely to shift towards electric mobility, the project also includes e-charging provisions.
Mahindra Happinest is the sixth residential project within MWC Chennai, which is already home to more than 2500 families living across multi-format homes within the integrated city. MWC Chennai is India’s first IGBC ‘Gold’ Certified Township and India’s first operational corporate Special Economic Zone. Spanning 1500 acres, this low-congestion city is surrounded by 1000 acres of reserve forests and 7 lakes, and boasts superior air qu ality****, as compared to Indian metros including Chennai. MWC Chennai has created direct and indirect empl oyment for more than 100,000 persons in its business zone, which consists of 3 sector-specific Special Economic Zones and a Domestic Tariff Area. 
Experience Mahindra World City, Chennai: https://youtu.be/MVWb4wNzZ98
Mahindra Happinest at MWC Chennai, Project Experience Film: https://youtu.be/0W0eZ9S6mX4
Mahindra Happinest Sustainability: https://youtu.be/aMz9pPwJW3o
About Mahindra Lifespace Developers Ltd.
Established in 1994, Mahindra Lifespace Developers Ltd. is the real estate and infrastructure development business of the Mahindra Group, and a pioneer of sustainable urbanisation in India. The Company is committed to transforming India’s urban landscape through its residential developments under the ‘Mahindra Lifespaces®’ and ‘Mahindra Happinest®’ brands; and through its integrated cities and industrial clusters under the ‘Mahindra World City’ and ‘Origins by Mahindra World City’ brands.
The Company’s development footprint spans 26.9 million sq. ft. (2.5 million sq. m.) of completed, ongoing and forthcoming residential projects across seven Indian cities; and over 5000 acres of ongoing and forthcoming projects under development/management at its integrated developments/industrial clusters across four locations.
A pioneer of the green homes movement, Mahindra Lifespaces® is one of the first real estate companies in India to have committed to the global Science Based Targets initiative (SBTi). The Company’s developments are characterised by thoughtful design and a welcoming environment that enhance overall quality of life for both individuals and industries.
Learn more about Mahindra Lifespaces® at www.mahindralifespaces.com
About Mahindra
Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260,000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality and real estate.
The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.
Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise/ For updates subscribe to https://www.mahindra.com/news-room
