Iris home fragrances India’s leading lifestyle spatial fragrance brand marks it presence

IRIS Home Fragrances now at Acropolis Mall, Kolkata

 13th February, 2021 Kolkata: Iris home fragrances India’s leading lifestyle spatial fragrance brand marks it pre sence in the premium Acropolis Mall, Kolkata. Iris is a brand from Ripple fragrances –the spatial fragrance divisi on of the Agarbathi to Aerospace conglomerate NR group. NR group is also famous for Cycle Pure Agarbathi, the world’s largest incense stick brand.

IRIS has pioneered the Home Fragrance market in India, with its novel Fragrance delivery systems and exquisite fragrances like French Lavender, Coral Blue, Apple Cinnamon, etc.IRIS is present in all major home improvement and Lifestyle chains in India, like @home, home Town, shoppers stop, lifestyle etc. It is also present in chains like hypermarkets chains like Spencers, and Metro. IRIS also has 6 own boutiques under the brand name IRIS Aroma boutique. Leading hotels and corporates use IRIS for ambience creation and gifting solutions.

To further fuel expansion., Iris is venturing into kiosk format in well-known malls.  This is the first experim ent, outside of Bangalore. The kiosk situated on the first floor of the Acropolis mall will retail, IRIS famous range of Reed Diffusers, Fragrance vapourizers, fragrance sachets, gifts, Potpourri, Aromatic candles, Ultra sonic misters and Luxury soaps.The kiosk was inaugurated by Anik Banerjea, chief Business Creator Ripple Fragrances.

About NRRS:

The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Sh ri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense brand in the world. From a homegrown enterprise, NR Group has evolved into a successful run business conglo merate with an established presence in India and abroad. The Group has diversified into various business categ ories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragran ce products (IRIS) under Ripple Fragrances, floral extracts (NESSO) and Rangsons Technologies. Today it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for defense helicopters. The orga nization has largely committed towards social responsibilities and fulfills them, through its charitable arm ‘NR Foundation’. The NR Group today is managed by the third generation of the Ranga family. For more information on NR Group, please visit http://www.nrgroup.co.in/