Joyalukkas unveils ‘Krishna Leela’ – A di vine bridal collection
inspired by the playful elegance of ‘Lord Krishna’
Chennai, April 5 2025: Joyalukkas, the world’s favourite jeweller, has annouced the introduction of their latest creation – ‘Krishna Leela Bridal Collection’. This collection draws inspiration from the e nchanting tales of Lord Krishna, weavin g together mythology and artistry into exquisite temple jewellery.
Krishna Leela is a tribute to the playful c harm, profound love and divine beauty e ncapsulated in Krishna’s eternal stories. Each piece in this magnificent collect ion evokes the grace of ancient temple jewe llery, brought to life by master craftsme n using age-old techniques. Brides looki ng for the perfect blend of heritage and opulence will find their dreams capture d in these ornate designs.
The grand unveiling of the ‘Krishna Leel a Bridal Collection’ will take place on 5 th April at 6 pm at Prashanth Gold Towe r, T. Nagar, Chennai. The event will witn ess a celebration of divine artistry, offeri ng guests a first look at these masterful creations.
Joy Alukkas, Chairman & MD, Joyalukka s Group, expressed his excitement abou t the launch: “The Krishna Leela collecti ion is an ode to the eternal allure of trad ition and devotion. Our inspiration com es from the timeless stories of Lord Kris hna, which has been beautifully capture ed in every intricate design. It’s a celebr ation of heritage that today’s brides can wear with pride and joy. We invite ever yone to experience the grandeur of Kris hna Leela and be part of this special unv eiling.
The Krishna Leela Bridal Collection will be available at all Joyalukkas showroom s around the world. With a wide range o f stunning designs, it offers the perfect c hoice for brides who seek elegance infus ed with cultural significance.
About Joyalukkas Group
Joyalukkas Group is a multi-billion-dolla r global conglomerate with diverse busi ness interests. Operating across 11 cou ntries globally including India, the group p’s businesses include Jewellery, Money Exchange, Fashion & Silks. With over 9,0 00 professionals worldwide, Joyalukkas is one of the most awarded and recogniz ed jewellery retail chains globally.